Tý Toáy Atelier is a creative art space that encourages children to explore freely through art, where there’s no right or wrong—only imagination and discovery. The branding centers around a playful logo character: a little monster born from the brush itself, with its wild hair made of bristles. This curious creature embodies the spirit of Tý Toáy—fun, messy, brave, and always ready to try something new. Inspired by the belief that every child is an artist, the identity embraces imperfect lines, bold colors, and joyful energy, reflecting a world where creativity is limitless and every mark is worth celebrating.
